For years, people have been talking that the radio is dead. But that is not true. Radio is more alive than ever!
A holistic approach in marketing is the best way to have good results and effects. So, this traditional channel in combination with digital, for the beginning can increase ROI and much more in the future. Also, this way of promotion is cost-effective.
A combination of radio advertising and social media, with a unified message and authentic approach, is a good way to position your brand in minds of new customers. Why is that so?
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